HOW great·er·est WORKS.

I am a creative thinker and writer, and the foundation of great·er·est. Small brands, big brands, or start-ups need access to the talent and experience that can effectively tell a brand's story. And that’s what great·er·est does.

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But you can also think of me as a single crayon with à la carte access to the whole box.

Should any project need other capabilities along the way, great·er·est can make that happen. It's all the capabilities of the best full-service agency, without the slow and expensive baggage.

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CAPABILITIES.

WRITING +

I have relationships with, and access to, the best creative minds in the business, no matter what part of the business it is — strategy, research, art direction, design, production, technology, experiential, film and video, editorial, music and any other best-in-class creative thinker and doer.

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But the good news is you only access what is needed — which means a more streamlined and efficient process. Unlike traditional agencies that require a full staff, regardless of whether or not you need it (but you most certainly pay for it), great·er·est is an à la carte option based solely on the needs of the project (not the needs of an agency's CFO).

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CREATIVE DIRECTION +

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Every business needs a creative director, someone who can lead the internal culture to think and execute creatively and ensure creative consistency. Creative Direction is about creative empowerment — showing an organization how to use creativity to drive success.

But not every business can afford to install that person into their organization and that’s where great·er·est comes in: I offer virtual CD services that put me at the center of any business for creative oversight, thinking, development, and implementation.

EVERYTHING IS AN OPPORTUNITY.

• Brand Manifestos

• B2C and/or B2B

• Websites

• Content/Native

• Experiential

• Point of Sale

• Internal Communications

• Employee Engagement

• Social Media

• Email

• Presentations

• Film and Video

• Blogs

• Speeches

• Articles

• Product/Label Copy

• Sales Materials

• Brand/Product Naming

• Tagline Development

• Ideation/Brainstorming

• Creative Problem Solving

• Advertising

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